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Financial Freedom

Brand & commercialSelected case study

An illustration series about financial freedom created during Catalina’s time at Reserve.

Gallery

As a Full-Time Illustrator at Reserve, I created a visual language that makes the world of finance feel more human. This series turns abstract ideas like money and cryptocurrency into relatable stories. My goal was to show how financial stability directly impacts our daily lives, affecting everything from our mental health and free time to our sense of personal freedom.

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Image index

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